Questionnaire

Questionnaire for Target Audience.

1.    How often do you go to the cinema as a family?   

a.       Every Day or More

b.      2-6 Times a Week

c.       About Once a Week IIII

d.      About Once a Month IIIII

e.       Never I

2.    If answered never to the above question, would you go as a family if there was a film you will all enjoy?

a.       Yes II

b.      More likely IIIIII

c.       No

d.      Wait for the DVD II

e.       Wait for it on the TV

3.    Do you agree that there aren’t enough movies in the cinema for young children that parents can enjoy?

a.       Totally Agree IIIIII

b.      Partially Agree III

c.       Neither Agree or Disagree I

d.      Partially Disagree

e.       Totally Agree

4.    Do you go to the cinema more often during school holidays?

a.       Yes IIIIIII

b.      Usually II

c.       No I

d.      Same amount

5.    Where is the most popular place you find out about the films you see?

a.       TV III

b.      Cinema IIIII

c.       Advertisement on bus stops, nurseries, town, etc.

d.      Word and mouth II

6.    Would you buy toys or/and play sets for your children after seeing the film if they enjoyed it?

a.       Yes III

b.      Probably IIIII

c.       For a birthday/Christmas maybe I

d.      no I